A Retail Revolution: Kanmo Group’s Digital Makeover with Magento 2.4.5
Execution Summary
Kanmo Group, Indonesia’s third-largest omnichannel retail enterprise, partnered with Codilar to transform its fragmented digital ecosystem into a scalable, unified commerce platform. The engagement focused on modernizing Magento infrastructure, streamlining OMS and CRM integrations, implementing a responsive frontend, and optimizing store pickup and delivery experiences.
Over five months, Codilar delivered a robust, modular, and future-ready architecture that enhanced operational agility, improved customer experience, and unlocked measurable business impact across conversion, fulfillment, and support metrics.
Company
Overview
Kanmo Group is a dominant player in Indonesia’s retail landscape, operating 340+ stores across 100+ cities. It manages a diverse portfolio of global and homegrown brands across verticals like fashion, baby care, footwear, lifestyle, and premium coffee. With names like Mothercare, Coach, Kate Spade, Nespresso, The Entertainer, and Justice under its wing, Kanmo caters to millions of customers both offline and online.
As digital adoption surged post-pandemic, Kanmo accelerated its shift toward unified commerce. The group’s vision was to harmonize the customer journey across online channels, streamline backend systems, and create scalable, reusable components that could serve all brands. However, legacy systems and disconnected architectures were holding them back. That’s when they turned to Codilar.
Objectives & Challenges
Kanmo’s transformation objectives surfaced multiple challenges across architecture, operations, customer experience, and data reliability:
Architecture & Performance
Legacy Magento 2.3.x environment lacked scalability and modern feature support
Redundant modules and unstructured theming across brands led to bloated performance
UX & Frontend Consistency
Disconnected brand sites with inconsistent UI/UX and slow page loads
No shared design system or scalable frontend foundation
Operations & Order Management
Migration was required from Capillary OMS, which was becoming obsolete
Absence of real-time OMS and 3PL integration created manual routing inefficiencies
Shipping cost calculations were slow and error-prone due to complex API logic
Store pickup workflows were inconsistent, especially across Mothercare’s 80+ locations
Data & CRM Reliability
Mobile number login was unreliable due to inconsistent CRM sync
Duplicate and outdated customer data hindered personalization and re-engagement
Solution Approach
Codilar deployed a modular, API-first architecture anchored on Magento 2.4.x, chosen for its scalable multi-store framework and mature extension ecosystem. Running in AWS multi-AZ clusters, the solution leveraged Redis and Varnish for edge caching and New Relic for real-time SLA enforcement. A blue/green deployment pipeline powered by GitHub Actions and Docker-based containers cut release risk to near zero.
Magento Modernization
Upgraded Magento from 2.3x to 2.4.5, unlocking modern features, compatibility, and long-term support
Cleaned up the existing codebase, removing over 50% of redundant modules and reducing technical debt
Unified Theming & Frontend Revamp
Implemented the Breeze theme for all brand websites, improving speed and responsiveness
Standardized design and frontend structure by using Mothercare as the parent theme
OMS Migration & Integration
Migrated from Capillary OMS to Fulfillment Tools (FT), a more scalable and brand-flexible OMS
Integrated Magento with FT for real-time order sync, routing, and delivery visibility
Developed middleware APIs to facilitate seamless 3PL communication and delivery workflows
Custom enhancements enabled multi-brand order splits, fallback handling, and delivery accuracy
Shipping Engine Overhaul
Built a distance-based pricing engine with support for Standard, Next-day, and custom delivery tiers
Integrated location-aware shipping logic and store pickup enablement across all brands
CRM-Driven Authentication
Integrated CRM with Magento to enable secure mobile number login and account syncing
Cleaned and validated customer data to eliminate duplicates and mismatches
Operational Visibility & Automation
Created dashboards and reconciliation logs to track OMS activity, data mismatches, and sync failures
Enabled proactive alerting and issue tracking for fulfillment operations
Solution Highlights
What made this delivery stand out:
Middleware-first OMS logic – Custom connectors between Magento and FFT ensured fast, reliable order routing.
Dynamic shipping logic – Built in-house engine to reduce API latency and automate distance-based pricing.
Store pickup orchestration – Configured store availability by brand, location, and stock in real-time.
Mobile-first theming – Breeze-based frontend delivered consistent performance across all brands.
CRM-authenticated login – Integrated mobile number login backed by cleaned and validated CRM data.
Unified theme strategy – Reduced design and dev overhead with scalable theme logic across brands.
Results and Impact
The transformation led to substantial and measurable outcomes:
Operational Efficiency
50% reduction in module footprint simplified maintenance and deployments.
OMS integration eliminated manual routing delays, cutting fulfillment lag by ~35%.
Checkout experience improved with split-payment and gift card logic running 3× faster.
Data Accuracy & Reliability
CRM mobile login success rate jumped from 60% to 98%.
Duplicate customer records reduced significantly post-sync and data cleanup.
Customer Experience & Revenue Impact
30% faster page load times, increased engagement, and reduced bounce rates.
Store pickup adoption rose 40%, improving last-mile cost efficiency.
Unified checkout and order visibility led to fewer support tickets and higher satisfaction scores.
Scalability & Future-Readiness
Modular architecture allows quick rollout of features across brands.
Magento 2.4.5 and Breeze provide long-term flexibility and ecosystem compatibility.
Multi-DOMS support prepared for upcoming expansion and deeper marketplace integration.
Conclusion
From a fragmented legacy stack to a unified, modern commerce powerhouse, this transformation is a testament to Codilar’s end-to-end digital commerce expertise. By combining robust architectural thinking, seamless integrations, and experience-led design, Codilar enabled Kanmo Group to unlock the true power of unified commerce. Now equipped with a scalable, modular, and intelligent foundation, Kanmo is ready to grow faster across brand.com, B2B, and marketplaces, delivering better experiences, smarter fulfillment, and stronger outcomes.